Thursday, December 23, 2010

10 Commandments Of Web Design (2)

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As promised, here are the second five "10 Commandments for web design". Sorry about the picture - it's not an easy subject to get a picture about! Anyway, here they are:

6. Thou shalt not worship at the altar of typography.
Designers say that despite the increase in broadband penetration, plain text has gotten a second wind in cutting-edge Web design. Mainstream sites such as Craigslist have led the way, while designer-oriented sites such as Coudal Partners and John Gruber's popular Daring Fireball blog represent the cutting edge.

7. Thou shalt create immersive experiences.
Merely looking good doesn't cut it anymore. Sites like Facebook and YouTube draw in users with compelling content and functionality. Creating Web sites that can capture and hold users' attention is what matters most.

8. Thou shalt be social.
Web 2.0 is everywhere. MySpace and similar sites only launched the trend of having users communicate and interact—sometimes obsessively—on browser-based sites. Designers are now filtering those same elements into diverse sites, from smart advertising to online office productivity.

9. Thou shalt embrace proven technologies.
Wikipedia, YouTube, Facebook, and their cohorts have become a part of daily life. Sites that can incorporate these elements into their design will connect with users in a meaningful way by providing functionality and an interface with which they're already familiar.

10. Thou shalt make content King.
Though the slogan is old, it still stands. Aesthetic design can only go so far in making a site successful. Beautiful can't make up for empty.

I like number 10. We've been caught out twice this week on our Chanters Lodge site. Firstly by not mentioning that we accept payment by Visa or Mastercard, but add 5% commission as charged to us by Barclays Bank. "I wasn't told!" said a Client who refused to pay.

Then we describe coaches from Lusaka to Livingstone as "luxury" - I think not, though they're not too bad. Shows how careful you need to be, doesn't it?

"Content is King" indeed!



More: http://www.hsengine.com/s?w=Mastercard+0

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